European Integration and Global Corporate Strategies

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Business & Economics
European Integration and Global...

European Integration and Global Corporate Strategies

Name: European Integration and Global Corporate Strategies
ISBN: 9780415212786

François Chesnais, Grazia Ietto-Gillies, Roberto Simonetti

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Explores the links between the options of world-wide globalization and European integration which are open to today's corporations, highlighting whether there are conflicts or complementaries between them. The book is divided into two parts: the first part looks at specific mechanisms and trends of globalization in the context of changes due to European integration. The second part considers the role of innovation and technology diffusion as part of the integration and globalization strategies.

Categorias:

Business & Economics

Ano:

2000

Edição:

Editora:

Routledge

Idioma:

english

Páginas:

285

ISBN 10: